How to Utilize Your Brand Effectively on Your Site for Maximum Impact

Guest post from my web design partner, Stefani, of December Oak. She creates stunning a site for all of our clients! One of the most common mistakes I see business owners make is they invest in a truly amazing and intentional brand, and rightfully so! But when it’s time to implement their brand throughout their […]

December 9, 2020

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Branding: Morgan Auten Smith

The brand Morgan Auten Smith is a creator and abstract visual artist focusing on themes of family, spirituality, and emotion. She is a deep feeler and have found there are things inside of that she wants to bring into the world. Morgan does this by creating beautiful works of art that can bring life and joy […]

December 6, 2020

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Branding: Izzy + Co

The Izzy + Co brand Izzy + Co is a high end photographer who specializes in fresh, vibrant wedding & portrait photography with an editorial approach. Izzy makes her clients confident and at ease in front of the camera so they can focus on being in love. This results in capturing truly unique moments. The strategy […]

December 6, 2020

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Branding: Rekindle Candle Co.

The brand Rekindle Candle Co is an Athens based aromatherapy company promoting sustainability and giving back to the local community. They provide high quality products at approachable price points. Sustainability and giving back are at the very heart of what Rekindle does. The strategy behind the brand The target audience, young millennials, are eco-friendly and conscious […]

December 6, 2020

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Branding: Kayley Lorraine Photography

The brand Kayley Lorraine Photography is a storyteller capturing unique moments for businesses, brands, and people. She uses photography to bring things into light that have been kept unseen, yet need to be seen. The strategy behind the Kayley Lorraine Photography brand Overall, the new Kayley Lorraine brand is delicate, earthy, and inviting. The serif type […]

December 6, 2020

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Branding: Stamped & Finch

The brand Stamped + Finch is a one woman business telling stories through treasured, wear everyday custom jewelry. Through their jewelry, they inspire people to connect to themselves, each other, and their stories through these hand and heart made products. Stamped & Finch encourages intentionality and celebration through personalized gifts. The strategy behind the brand The […]

December 6, 2020

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Branding: Whitewood Events

The Whitewood Events brand Whitewood Events is a wedding & event planning company partnering with their clients to craft timeless and thoughtful events. They excel at leading with transparency, setting clear expectations, and maintaining grace and patience throughout the planning process, while being a source of knowledge and trust for their clients and families. The strategy behind […]

December 6, 2020

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Branding: Orenson Salt Co.

The process This personal branding project has been one of my favorites to date. I love packaging, so this project was a way to explore that more and get some experience. In addition, it was a fun opportunity to use a bold color I’d been wanting to use for a while! The branding + packaging […]

December 5, 2020

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How to Use Brand Patterns

Brand Patterns can be a fun deliverable element to any Brand Design. However, I don’t include brand patterns for every brand — sometimes it just doesn’t fit and that’s ok. I never want to provide something that doesn’t align with the brand. That will only confuse the client, and my job is to bring clarity. […]

November 4, 2020

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Quarter Three Check In

What. A. Year. We’re living in some sort of weird video game version of life, and it’s a wild, wild world out there. But, we adapt. We’ve just hit the beginning of Quarter Four, so it’s fitting to do a Quarter Three Check In! Let’s take a look back at my 2020 goals: Financial Make $36,000 […]

October 7, 2020

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