The Branding Process: The Brand Design Phase

 Today I’m continuing the Branding Process blog series. Previously you read about Brand Strategy and today you’ll learn about the brand design phase. Personally, this is my favorite part! All the other steps are just necessary things to get me here. THIS is where I really shine and have fun. Ok, so you’ve done the […]

March 27, 2019

keep reading

The Branding Process: Brand Strategy

Today we’re continuing this blog series on the branding process by talking about the homework and strategy phase. This is an incredibly important since I utilize the one concept method. If this step is skipped, the brand design won’t be strategic or long lasting. By no means is this the only way to do this, […]

March 20, 2019

keep reading

Five Simple Steps to Creating Cohesive Visuals.

Behind the scenes I’ve been working on a special project for a long time. Too long, actually. You know how it goes – passion projects and business tasks often get pushed aside to reach client deadlines. But, here it is. I’m so excited to introduce you to this free guide I’ve created: The Five Simple […]

March 18, 2019

keep reading

My Branding Process: Initial Chat & Onboarding

Hello! Today I’m continuing this blog series on my Branding Process by focusing on the initial chat and the onboarding process. This one is a bit long, but if you’re a designer looking to refine your process I think it will prove helpful! Once a lead comes through either over email or through a contact […]

March 13, 2019

keep reading

The Branding Process: An Overview

I’m so excited to give you a deep dive into the branding process over these next five weeks. You’ll learn my systems, tips on potential client red flags, and even the presentations I send to my clients. First, let’s do an overview of the entire branding process. 01 :: We chat! If they love my […]

March 6, 2019

keep reading

My Daily Routine as an Entrepreneur

One thing that’s incredibly helpful for me is to have some sort of a routine, especially during the dreary winter months. It varies and I enjoy the freedom of breaking out of it, occasionally. My daily routine varies based on the season that I’m in. Right now, it’s a bit slower so my routine is […]

February 27, 2019

keep reading

Branding Case Study: Cultivating Your Story

Everything we do at Rhema Design Co. is thoughtful, intentional, and rooted in strategy. We use the one concept method, and it only works because of the heavy focus on strategy at the beginning of a branding project. This branding case study will dive into that. Today, I want to show you a little bit […]

February 20, 2019

keep reading

Why Branding is Worth the Investment

Branding is expensive. There, I said it. But, it’s so, so worth it. Here I’ll outline why branding is worth the investment. I’ve had countless people tell me ‘branding isn’t in the budget this year’, ‘I’m just starting out – branding will have to come later’, or some variation of that. To me, that’s like […]

February 13, 2019

keep reading

Should You Be Using Pinterest for Business?

Yep, that’s right. I’m jumping on this bandwagon. The ‘should you be using Pinterest for your business one’. I know, everyone is talking about it these days. But, just to be clear this isn’t a how-to guide. There are lots of those out there that would do a way better job (which I’ll share at […]

February 6, 2019

keep reading

Do stock logos work? That depends.

Stock logos are basic logos where you can plug in your own name, tagline, date, etc. and boom you’ve got a logo. They’re quick, easy, and cheap. There are some talented designers out there who do create stock logos. One glance through Creative Market and you’ll see some really beautiful designs. But do they work? […]

January 30, 2019

keep reading